Mercedes-Benz India records best H1 yet: EV share reaches 14%


Mercedes-Benz India records best H1 yet: EV share reaches 14%

Mercedes-Benz India reported its highest ever sales in the first half of the year and the second quarter, continuing the growth momentum in the country’s luxury car market. The German luxury carmaker sold 9,768 vehicles in the January-June 2026 period, up 9 percent year-on-year from 9,013 units sold in the same period last year.The company also posted its best-ever second-quarter results, selling 4,637 cars between April and June 2026, up 10 percent from 4,238 units in the second quarter of 2025. According to Mercedes-Benz, strong demand for new models, particularly the CLA BEV, along with continued interest in its Core portfolio and Dr. Lux’s Top-E.The Top-End Luxury range, which consists of models such as the S-Class, Mercedes-Maybach, Mercedes-AMG, EQS SUV and the new V-Class, saw growth of over 20 percent in the first half of the year. These models accounted for 28 percent of the company’s total sales during the period. Mercedes-AMG also witnessed a sharp growth of 50 percent.Electric vehicles continued to gain strength in the brand portfolio. Electric vehicles contributed 14 percent of Mercedes-Benz India’s total sales in the second quarter of 2026. Within the premium luxury vehicle segment, BEVs accounted for 25 percent of sales, while premium electric models priced above Rs 1.4 lakh saw 85 percent growth during the quarter. The company credits the strong response of the new CLA BEV and EQS SUV for this performance.The Entry Luxury segment also grew strongly, recording growth of nearly 30 percent in the second quarter of 2026, supported by the CLA BEV and GLA SUV. Meanwhile, the long-wheelbase E-Class maintained its position as the best-selling luxury car in India, with strong demand for the E450 variant.Looking ahead, Mercedes-Benz India plans to expand its retail footprint further. The company will open five new luxury outlets, including one in Varanasi, during the third quarter of 2026. In total, more than 20 new properties are planned in emerging and metropolitan markets, with support from franchise partners of over RSD 450 million over the next two years.



Source link

Leave a Reply

Your email address will not be published. Required fields are marked *